Merging Marketing Insights
with UX Mastery for Seamless
User Experience
Welcome to my UX Design Journey!
As an accomplished UX designer and researcher, I bring a wealth of experience from the global CPG marketing arena, having held leadership positions at Mars, PepsiCo, and Unilever. Throughout my career, I've consistently propelled growth by leveraging data-driven strategies, fostering innovation, and prioritizing a consumer-centric approach. My passion lies in seamlessly integrating design expertise with marketing insights to craft impactful user experiences.
My Experience
Tools
Figma
Jira
Google
Analytics
Miro
Confluence
GitHub
Tableau
Lucid
Framer
Adobe
Illustrator
Projects
I'm excited to share my passion for UX design through this portfolio. Here, you'll find a collection of my diverse projects, ranging from intuitive mobile apps to web experiences.
01
Fitly is your personalized path to reaching your weight and wellness goals! It is all-in-one fitness and nutrition companion, helping you build healthier habits, stay motivated, and achieve your weight goals with ease. Set your target, log meals by search or voice, track workouts and steps, and get personalized calorie guidance.
UX WIKI is an interactive learning platform designed to help designers build a strong foundation in UX/UI. With 100+ pages of structured, hands-on content, it covers essential topics such as the Figma interface, components, UI principles, UX research, and the complete design process.
NeoCARE is a vital support platform for parents navigating the NICU journey with their infants. By connecting families with medical professionals, offering health monitoring and personalized guidence, access to resources, and coping strategies, NeoCARE provides support and help during challenging times.
04
BikePro enhances the online bike shopping experience with intuitive exploration tools, alongside expert consultations. Users effortlessly discover their perfect bike, customized to their needs, enriched by in-depth features and comparison capabilities. With risk-free guarantees and a streamlined checkout process, BikePro ensures a seamless purchasing experience.
05
Transforming your new house into a cozy home is as easy as 1-2-3: define your style, set your budget, and choose a bundle of carefully selected and seamlessly matched decorative items within your budget. And enjoy the beauty and comfort of your newly decorated space!
06
Discover the ultimate hiking companion with our all-in-one Hiking Journal Application. Capture and organize your unique memories effortlessly while enjoying a personalized and shareable experience. Connect with a hiking community to share tips, experiences, and trails nearby.
Thank you for taking a moment to review my portfolio. I'm eager to connect and discuss opportunities for collaboration. Don't hesitate to reach out, I'd love to hear from you!
Education
Stockholm School of Economics, E-MBA
Duke University,
Digital Marketing
Social University,
Social Studies
Springboard,
UX/UI Designer
